and become the next e-commerce leader
ecomConnect Hub in Nicaragua
We offer you a training and support programme so that you can create and optimize your online sales channel and access national and international markets. This free programme follows a methodology based on active learning that allows you to work directly in your business and put what you have learned into practice, as well as explore the latest e-commerce techniques and strategies.
Anyone who leads or works for a company that meets the following requirements can participate:
- Micro, small and medium-sized companies (less than 100 workers)
- Based in Nicaragua
- Selling products or services offline or online legally accepted
The programme is perfect for you if you want to:
- Create one or more fully optimized e-commerce channel(s)
- Activate digital marketing tactics for sales generation
- Access a community of entrepreneurs and experts
- Participate in events adapted to your level
- Benefit from discounts and support from leading national and international e-commerce organizations
- Obtain an official certificate upon completion
Learning process
The Hub is developed in four phases to train you through the skills and knowledge you need to develop your journey towards e-commerce mastery. The first phase begins with awareness activities with the aim of creating inspirational e-commerce companies.
At the end of each phase, a selection of companies will be made that will be able to access the next phase.
Local partner institution
This programme is possible thanks to the collaboration with the Association of Producers and Exporters of Nicaragua (APEN), a business organization founded in 1991 to represent and provide services to MSMEs that want to export. Specifically, the APEN Export Academy provides continuous training and training solutions on issues related to international trade and business management with the purpose of training and generating human talent capable of contributing to the growth of the Nicaraguan producing and exporting community.
Timeline
Jan
Apply for the programme
Complete the registration form through the link below. Our team will evaluate the applications and select 200 participants for this edition.
Jan
Phase I: Awareness
We will invite you to training events so that you learn about the programme, get started on e-commerce issues, and meet other Nicaraguan entrepreneurs.
Mar
Closure of call for applications of Phase II
We will review all applications and select 200 companies to participate in Phase II of the programme.
Mar
We notify the selection
You will receive information about your application process, and if you are one of those selected, you will receive an email with your username to access the virtual training platform.
Mar
Phase II: Understanding
You will have access to self-guided online training complemented by tailor-made support workshops. We will invite you to participate in an informational online session to welcome you and tell you how to get the most out of this phase.
Jul
Phase III: Mastery
We will select a small group of companies that have successfully completed Phase II to provide them with individualized coaching and help them activate sales
Jan 2024
Phase IV: Excellence
We will choose a small group of companies that have successfully passed phase III to continue supporting them individually. In return, these companies will become tutors to the less advanced ones, becoming leaders in e-commerce in Nicaragua.