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ITC's Digital Trade Hubs
HUBS
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TUNISIA
KENYA
ZAMBIA
MARKET
TOOLS
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E-COMMERCE READINESS QUIZ
E-COMMERCE COST CALCULATOR
ONLINE PAYMENT SOLUTION FINDER
AFRICA MARKETPLACE EXPLORER
COMMUNITY
REGISTER
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NICARAGUA
TUNISIA
ES
FR
العربية
ITC's Digital Trade Hubs
Main Menu
HUBS
Menu Toggle
TUNISIA
KENYA
ZAMBIA
MARKET
TOOLS
Menu Toggle
E-COMMERCE READINESS QUIZ
E-COMMERCE COST CALCULATOR
ONLINE PAYMENT SOLUTION FINDER
AFRICA MARKETPLACE EXPLORER
COMMUNITY
REGISTER
Menu Toggle
NICARAGUA
TUNISIA
ES
FR
العربية
Author name: Sabrine Hamdenne
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Block 3
At the end of this block, you will have:
Module 1: Set goals and define KPIs
Module 2: Select your digital marketing tactics
Module 3: Use social media marketing
Module 4: Get started in SEO
Module 5: Use email marketing
Module 6: Get started in SEM
Module 7: Get started in customer service
Set your digital marketing goals
Your first digital marketing plan
Applied your first digital marketing actions
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Block 1:
At the end of this block, you will have:
Module 1: Find your niche
Module 2: Know your customer
Module 3: Build a brand and define your positioning
Module 4: Identify the right online sales channel
Selected a niche target market
Identified and characterized your client
Defined the positioning of your brand
Selected a preferred online sales channel
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Block 2:
At the end of this block, you will have:
Module 1: Create digital content
Module 2: Create content about your product or service
Module 3: Create content about your business
Module 4: Set up a payment solution
Module 5: Set up a logistics solution
Module 6: Open and configure your online sales channel
A first online sales channel
Your first products published online
A payment solution for international buyers
A logistics solution for international sales
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